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Netflix series causes winter rush in Iseltwald

The South Korean TV series “Crash Landing on You” is causing a surprising rush this winter at its filming location in Iseltwald on Lake Brienz. Passenger numbers are even surpassing summer records. As a result, PostBus is expanding its service until further notice.

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The hype is causing acrobatic insoles on the famous bridge in Iseltwald.

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Since early summer 2022, PostBus route 103 from Bönigen to Iseltwald has been enjoying exceptionally high demand. Many of the visitors on board are from Asia and are visiting the Lake Brienz peninsula because of the very popular Korean TV drama series “Crash Landing on You”. The series, which is also shown on Netflix, is about a rich South Korean woman who lands in the mountains of North Korea after a paragliding accident and falls in love with a North Korean officer. A key scene in the series was filmed on the wooden jetty in Iseltwald, and even in the bleak winter weather, fans are travelling in droves to the lakeside location indicated on Google Maps.

Queues form in front of the jetty.

When the rush started last year, PostBus reacted by expanding its timetable offer between Bönigen and Iseltwald from the end of July.

Happy positioning on the famous footbridge.

In autumn, PostBus assumed that demand would decline during the cold season and switched back to the usual timetable at the end of October. But visitors continued to travel to the filming location. In November and December 2022, PostBus carried four times more passengers than is usual for this season, and even significantly more than in the peak season before the coronavirus pandemic. From 28 January 2023, PostBus will therefore add four additional daily return services from Bönigen to its timetable until further notice. Asian fans of the series and local residents will all benefit from this reinforced schedule. PostBus is adapting the timetable apps, and passengers will also be informed of the changes at the bus stops.

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Timetable

Expanded service on route 103 from 28 January 2023: the specified Bönigen−Iseltwald journeys will operate between Bönigen and Iseltwald via the A8 motorway without stopping, in addition to the services that continue to run at hourly intervals via Seestrasse:

Interlaken West

09:27

10:27

16:27

17:27

Interlaken Ost

09:35

10:35

16:35

17:35

Bönigen, See

09:42

10:42

16:42

17:42

Iseltwald, Dorfplatz

via A8

09:52

via A8

10:52

via A8

16:52

via A8

17:52

Iseltwald, Dorfplatz

09:56

10:56

16:56

17:56

Bönigen, See

via A8

10:09

via A8

11:09

via A8

17:09

via A8

18:09

Interlaken Ost

10:17

11:17

17:17

18:17

Interlaken West

10:25

11:25

17:25

18:25

The Postbus on the village square in Iseltwald.