”Bronson” from Riggisberg, who tunes post horns. The multitalented Rachel from Ticino. Patrick, who likes electric Postbuses. Jean-Daniel, who gets his driving students up to speed. David, who uses a wheelchair and drives a Postbus. Gabriela, who puts out fires. They are a part of “We are PostBus” and give our company a face. All episodes are available on the PostBus website and social media.

The series was launched by Christine Hofstetter from the Communications team. As a Social Media Communication Manager, she knows that stories with a focus on people are very well received and so are ideally suited to conveying even the more complex PostBus topics in a personal way.

This often means that Christine is travelling somewhere in Switzerland with mediamatics technicians, capturing scenes from the everyday lives of the people portrayed. “I’ve experienced a lot thanks to the series. What I like most is the enthusiasm from the colleagues who take part in the series. They’re always looking immaculate in their work clothes and are full of energy when we walk up to them with the camera.” Christine already has her next story in the works – but she won’t reveal which one it is.

And which scenes would have to go in if she were being portrayed herself? “At the PostBus headquarters, I’m usually at my computer and on the phone. It’s quite a varied job, but it wouldn’t make for much of a video. So you’d need to add some scenes with my family in the Bernese Oberland, where I’m from.”